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Walkabout’s RWC Final

27th October 201510th November 2015 By Sean WrightNo Comments

Well, after 46 fantastic games of rugby we now have our finalists, the mighty All Blacks taking on the all-powerful Wallabies! Walkabout have enjoyed many incredible games celebrated in an atmosphere that only a Rugby World Cup can generate. Fans from across the world have descended on Walkabout along with the home nations to cheer on their teams and create a party experience like no other! https://www.youtube.com/watch?v=jyy4QSqCtRo The final will be no different and Walkabout expects it to be one of the highlights of the sporting calendar. James, Manager at Walkabout, commented: “The World Cup has been without doubt our biggest event of the year. Rugby fans have really made this event unique, culminating in our dream final, Australia going to battle against New Zealand. This Saturday we expect to be full of both Aussies and Kiwis for this fantastic occasion and hope it delivers a final we all hope it can be”. You can guarantee the best seats in the house by pre-booking an area for...

Rugby World Cup at Clockjack

26th October 201510th November 2015 By Sean WrightNo Comments

As the Rugby World Cup comes to its dramatic end in London this weekend Clockjack, the popular chicken restaurant in Piccadilly wants to celebrate the success of the finalists by creating two special burgers in their honour. Inspired by the countries’ favourite dishes these delicious new burgers will be available all week to the final on the 31st October. For Australia they have a homemade beef burger on a bed of lettuce and tomato served with a beetroot & pineapple salsa, topped with a fried egg. For New Zealand we have a lamb burger on a bed of lettuce and tomato topped with a cucumber, yoghurt and mint relish. Both are served in a brioche bun and are priced at £8.95. Gary Bruce, Operations Manager for Clockjack said, “It’s been a great few weeks showing the Rugby World Cup and having lots of different nationalities in to watch all the action. It’s great to have global events like this take place in London, and we’ve...

Grand opening of Walkabout Brighton

25th May 201517th August 2015 By Sean WrightNo Comments

Last week the Magnify team visited the grand opening of Walkabout in Brighton. Expectations were high following the visit to a newly refurbished Bristol venue last month showing off a ‘new look’ Walkabout. The brand identity had seamlessly changed whilst still keeping the laid back Australian vibe. A classier outfit all round. Upon arrival we were pleasantly surprised at just how close it is from the iconic beachfront – just a pebble’s throw away. The expectations we had were met as we strolled into the venue bustling with excited customers. Crisp TV content was made visible at every glance ranging from sport to surfing to sales. The bar was waiting stocked up with the finest Australian imports – VB, Carlton Draught and Bundaberg to name a few. If you’re visiting a Walkabout I would definitely recommend trying one of these deliciously crisp beers, if there’s one thing Australians know it’s how to produce a delightful thirst quenching beverage. The...

Five star for a reason

8th April 201513th April 2015 By Sean WrightNo Comments

Magnify Marketing has been fortunate enough to work on the new menu for the World Famous American Bar at the five star Savoy on The Strand. Now 125 years old this venue was serving drinks the same year the Eiffel Tower was finished! Now as if this was not pressure enough to get the new menu right then there was another type of pressure that was my Nan. Whilst she sadly left us a while back, her memory lives on and the Savoy was the place she held above all others. Whilst a hard working Londoner all her life, the Savoy was a rare treat for those very special occasions and became the bench mark for all others. We lost count of the times we heard that where she had just been was “good, but it was no Savoy” Therefore working on the menu became so much more than just a print and design job. The end result looks fantastic and...

THE SUPER BOWL SENSATION IS COMING TO WALKABOUT!

12th January 201525th March 2015 By DavidNo Comments

1st February 2015 Walkabout will be hosting their annual Super bowl party on Sunday 1st February! Expect big screens, electric atmosphere and bundles of American treats including hot dogs, chicken wings and of course buckets of Budweiser! The 49th edition of the Super Bowl at the University of Phoenix Stadium in Glendale, Arizona, home of the Arizona Cardinals and will be shown live in HD. The Super Bowl is an iconic event and UK popularity for the sport is at an all-time high, following the success of the NFL international series. Regular season matches had been played once a year at Wembley Stadium for the last 7 years and British fans were treated to three games in London. Diehard fans consider the Super Bowl as the pinnacle event in the sporting calendar and one well worth drinking through the night for. Fans across the globe are preparing for February 1st and Walkabout is offering the best viewing experience with big screens, full...

Walkabout has an official betting partner

23rd June 201418th July 2014 By PaulNo Comments

BetVernons can today announce that they have put pen to paper on a deal to become the Official Betting Partner of Walkabout bars. As part of this deal, which will last for an initial one-year period, BetVernons will have premium branding rights across Walkabout’s offline, digital and social media platforms. To celebrate the new partnership, BetVenons are offering Walkabout customers an enhanced welcome bonus where new customers will receive a free £25 bet after signing up. Commenting on the deal, BetVernons Chief Operating Officer Bjarke Larsen remarked: “ We have been looking for a quality bar operation to partner with and Walkabout ticked all the boxes“. Simon Kaye, Chief Operating officer of Walkabout’s parent company iNTERTAIN said: “We’re delighted to announce this partnership with BetVernons and we’re looking to having them as a key feature of our sports delivery for the next year.” Paul Filler of Magnify Marketing; the company responsible for the management of iNTERTAIN’s sport sector further added: “The fit is perfect for...

The Superbowl comes to Walkabout

17th January 201417th January 2014 By PaulNo Comments

Walkabout is THE place to watch the Super Bowl The 48th edition of the Super Bowl will be held on Sunday 2nd February 2014, at the MetLife Stadium, New Jersey and will be shown live, in HD, across 24 Walkabout venues in the UK. The Super Bowl is an iconic event (the single biggest sporting event in the World) and UK popularity for the sport is at an all-time high, following the success of the NFL international series. Regular season matches had been played once a year at Wembley Stadium for the last 6 years and British fans were treated to two games in London. Later in 2014, there will be three occasions when the NFL descends on our shores, proving its massive appeal. Fans across the globe are preparing for February 2nd and Walkabout is offering the best viewing experience with bigger, better and more screens with full coverage, live in HD. The extravaganza will be starting with the build-up from around...

Morrison’s create store environment

17th May 2013 By PaulNo Comments

Supermarkets generate loyalty like nothing else, where else would you get statements like "I'm a Waitrose person" or "Sainsbury's all the way" so breaking these habits you really have to go some. Morrison's, following the purchase of Safeway began their south invasion a while back but even with heavy advertising alot of people did not really get it. It had some great point of differences but to break peoples habits is no easy task in such a competitive market. The first opportunity came with the horse meat scandal, and with one of the best traceability and sourcing in its market place Morrison's was suddenly laughing all the way compared to its competitors. The second big point of difference is there store environment. Market street as its called groups together a high st under one roof but with people who know about the products they are selling, not just filling shelves. These come in the format of fish mongers, butchers and bakers....

Key dates

19th April 201319th April 2013 By PaulNo Comments

Key dates remain a great opportunity to capitalise on opportunities and give the customer a reason to choose your venue. It also highlights that things change with you, no one likes a static business. Key dates come in all shapes and sizes with Christmas being the holy grail of them all. And yes we have just signed off our first Christmas menus which is incredible! Get behind them and you can shape some great activity to drive footfall. Wetherspoons are the master of these, often taking events that people let pass by and make their own. Their St Georges activity is simple but very effectively, linking a few products together and communicating clearly to its customer base. Its continued on social media and the website linking everything together from a communication angle.. Key date activities are your keys to success.....just make sure you don't lose them!...