Lowlander Facebook

No Comments

Lowlander are an independent bar and brasserie located in Covent Garden, London. They are recognised as a specialist of premium beer, mainly from the Low Countries (Belgium & Netherlands).

Magnify Marketing manage Lowlander’s Facebook page, which now enjoys over 670 likes on Facebook, a number that is growing every day as a result of our effective social media strategy.

A little about Facebook… Facebook use an algorithm they call Edgerank that ranks each post in a followers News Feed based on its importance to the follower. The more interaction followers have with a brand, the higher the brand’s posts will rank on the followers News Feed. The timing of the posting is also crucial at achieving a high Edgerank.

Our goal with Lowlander’s Facebook page is to engage our followers and optimize our use of Edgerank. We also strive to engage with our followers in a way that will encourage our posts to go viral, enabling our follower’s friends to engage with it as well.

We post interesting and relevant content regularly and monitor the success of each one.

We use images that capture the interest of our followers…


We ask questions…



We chat to people that post on our wall…


We post offers that will bring people to the bar… (for this post in particular, people showed the Facebook image to our bar staff to order)



We are active on Facebook when our followers are most active….

Our posts are not all about Lowlander, we mix them up with posts about things our followers are interested in. Such as beer, events in Belgium or Netherlands and chat about things happening around London.

We follow pages that our followers are interested in, so we can keep up to date with their news.



We are Magnify Marketing

We passionately believe that engaging communication is a real source of business success in the leisure, retail and hospitality markets.

Sky Sports and BT Sport Announce First Batch of Televised Premier League Fixtures

Pubs and bars will be able to show action from all 20…
Continue reading
TFM Event

Magnify Marketing at TFM

Last week Magnify Marketing visited the Technology for Marketing event at The…
Continue reading

Chris Robshaw at Rileys Haymarket

When we received a call from Zeus Events to host a Chris…
Continue reading

Coral Live Stream Q&A Event

The 31st May 2016 saw not just an exciting pre Euro’s event…
Continue reading

Walkabout’s RWC Final

Well, after 46 fantastic games of rugby we now have our finalists,…
Continue reading

Rugby World Cup at Clockjack

As the Rugby World Cup comes to its dramatic end in London…
Continue reading

Coral launched as Walkabout’s official betting partner for the new season

Walkabout is kicking off the football season in style this season by…
Continue reading

Grand opening of Walkabout Brighton

Last week the Magnify team visited the grand opening of Walkabout in…
Continue reading
No Comments

Leave a Comment