THE SUPER BOWL SENSATION IS COMING TO WALKABOUT!

THE SUPER BOWL SENSATION IS COMING TO WALKABOUT!

1st February 2015 Walkabout will be hosting their annual Super bowl party on Sunday 1st February! Expect big screens, electric atmosphere and bundles of American treats including hot dogs, chicken wings and of course buckets of Budweiser! The 49th edition of the Super Bowl at the University of Phoenix Stadium in Glendale, Arizona, home of the Arizona Cardinals and will be shown live in HD. The Super Bowl is an iconic event and UK popularity for the sport is at an all-time high, following the success of the NFL international series. Regular season matches had been played once a year at Wembley Stadium for the last 7 years and British fans were treated to three games in London. Diehard fans consider the Super Bowl as the pinnacle event in the sporting calendar and one well worth drinking through the night for. Fans across the globe are preparing for February 1st and Walkabout is offering the best viewing experience with big screens, full...
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Don’t be Content with your Content

Don’t be Content with your Content

It’s well known that content is the key to engaging with users of social media. This does not simply mean randomly posting updates every two hours, or sharing a video of ‘funny cats’. It means profiling your audience, keeping up-to-date with local and national events and talking about what your followers wants to hear. At Magnify we work closely with our clients to make the most of these events; capitalising on them - not just while the event is on, but raising awareness and recognition of the brand long after the event has finished. Caffé Fego is a chain of six high quality cafe/restaurants based in and around London. Fego’s Facebook page consist of 64% women, and 71% in the 25 – 54 age range so when looking for appropriate events, Royal Ascot ticked every box. To take advantage of this event Magnify concluded that a photo opportunity would be the most engaging and have the highest impact. Photo boards were produced and...
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World Cup Video & Animation Content

World Cup Video & Animation Content

As part of our World Cup strategy for Walkabout we developed screen content to create awareness for the World Cup warm up games, and using our new “Screach TV” system scheduled the animation to show throughout the Venues. This exciting new system allowed us to display up-to-date, interactive and socialable media content pre and post match, adding real value to the customer's experience. Video and animation are important tools in content marketing. YouTube has more than 4 billion views per day, and is the second largest search engine after Google. For the World Cup at Walkabout we interviewed two very knowledgeable members of staff about their views and predictions for each group.  Jake an Aussie, and Adryan a Brazilian from Walkabout Manchester and Liverpool respectively featured in this content rich, engaging and thought-provoking video with an aim to increase both awareness and customer interaction with the brand ahead of the showpiece event. ...
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Walkabout goes to Monaco with F1

Walkabout goes to Monaco with F1

  PRE-BOOK YOUR TRACK-SIDE SEAT FOR THE LEGENDARY MONACO GRAND PRIX AT WALKABOUT   Walkabout Bars are getting into gear for the 2014 Grand Prix with some superb customer offers and experiences up for grabs.   May 24th and 25th sees the 6th Grand Prix race in this year’s battle for supremacy and Walkabout Bars are saving F1 fans the cost of expensive air fares and over-priced hotels by offering a more affordable viewing option some may consider better than being there.   As well as showing the race in HD on the big screen customers will be enjoying live pit information streamed to screens in the venue, putting them right in the thick of the action!   With food and drink packages starting at just £14* for a meal, a drink and a celebratory glass of Mumm Champagne and premium packages costing just £45 per person *for a bottle of Mumm and a Walkabout Platter, fans can ensure they don’t miss a tyre-screeching minute of the action.   Walkabout offers...
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